My Top 10 Posts for 2007
There is only one more day to go for 2007. And so, there is no better time than now to take a quick run through some of my favorite 10 posts for the year.
Business Slogan 40: For Everything Else, There’s MasterCard
A carefully crafted business slogan speaks volumes of its brand values and promises, successfully. The full version of this slogan is actually quite long: “There are some things money can’t buy. For everything else, there’s MasterCard.” Check out this commercial, which is one of MasterCard’s “Priceless” series: This is an example of a really effective …
Great Ad 15: We Wish You a Merry Christmas
As EmpressEricka had said over at YouTube: “This commercial is LEGENDARY. Its been around for almost 20 years now.” That’s certainly a long time, especially in the advertising world. This 15-second commercial distinguishes itself from other Christmas commercial by being simple and minimalistic. There is no frills. There’s just the products – Hershey’s Kisses chocolates …
Great Ad 14: Santa Drinking Coca Cola Vintage Ads
I always like Coca Cola’s Christmas TV commercials and print ads. With BigBearLodge’s sharing at YouTube, I learned that the big jolly Santa image was influenced and shaped by the soft-drink mogul. “Starting in 1931, magazine ads for Coca-Cola featured St. Nick as a kind, jolly man in a red suit. Because magazines were so …
Business Slogan 39: No Battery Lasts Longer
A carefully crafted business slogan speaks volumes of it’s brand values and promises, successfully. It is difficult to look at Duracell Batteries’ slogan without making a comparison with its closest competitor, Energizer Batteries. Duracell claims theirs are the best as no battery lasts as long. While Energizer emphasizes that theirs kept going, going and going. …
Business Slogan 38: Keeps Going, Going, Going
A carefully crafted business slogan speaks volumes of it’s brand values and promises, successfully. Before you see this clip with Darth Vadar in it, make a guess – who owns the line? You might not remember the company’s name but I’m pretty sure you have an inkling that it’s belongs to a battery company. Well, …
Blogging Is No fun Without Friends
A true friend is one who thinks you are a good egg even if you are half-cracked. ~Author Unknown When I started blogging in February 2007, my intention is simply to share my knowledge and experience on marketing and advertising with lots of passion, honesty and integrity. I wanted to add value in other people’s …
Great Ad 13: Cadbury Bourn Vita for Kids
Kids are great influencers to their parents. Once the kids start their wailing or cajoling or did something fascinating that deserves a reward, mummies and daddies will whip out their wallets. This is one product that kids most probably can live without, as they are generally not concerned about their weight, health and growth. But …