Funny Marketing Definition

I received the following via email and couldn’t help chuckling. If anyone know the source, let me know so that I can include a credit line.

WHAT IS MARKETING?

1. You see a gorgeous girl at a party. You go up to her and say: ‘I am very rich. Marry me!’  – That’s Direct Marketing’

2. You’re at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: ‘He’s very rich. ‘Marry him.’ – That’s Advertising’

3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: ‘Hi, I’m very rich. ‘Marry me – That’s Telemarketing’

4. You’re at a party and see a gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car) for her, pick up her bag after she drops it, offer her ride and then say: ‘By the way, I’m rich. Will you ‘Marry Me?’ – That’s Public Relations’

5. You’re at a party and see a gorgeous girl. She walks up to you and says: ‘You are very rich! Can you marry ! Me?’ – That’s Brand Recognition’

6. You’re at a party and see a gorgeous girl. You go up to her and say: ‘I am very rich. Marry me!’ She gives you a nice hard slap on your face. – ‘ That’s Customer Feedback ‘

7. You’re at a party and see a gorgeous girl. You go up to her and say: ‘I am very rich. Marry me!’ And she introduces you to her husband. – ‘That’s demand and supply gap’

8. You’re at a party and see a gorgeous girl. You go up to her and before you say anything, another person come and tell her: ‘I’m rich. Will you marry me?’ and she goes with him – ‘That’s competition eating into your market share’

9. You’re at a party and see a gorgeous girl. You go up to her and before you say: ‘I’m rich, Marry me!’ And your wife arrives. – ‘That’s restriction for entering new markets

Completing 2009, Creating 2010

How did you like your past 364 days?

How do you intend to create your next 365 days in 2010?

Today is the last day of 2009 and tomorrow is a brand new year waiting for you and I. Here’re some questions from my friend, John Stamoulos to complete 2009 and create 2010. You may find some of the questions really tough to answer, however, it will help you to have clarity in your life.

Clarity is Power.

Versa Creations and I wish you a happy new year.

Completing and Remembering 2009

What was your biggest triumph in 2009?

What was the smartest decision you made in 2009?

What one word best sums up and describes your 2009 experience?

What was the greatest lesson you learned in 2009?

What was the most loving service you performed in 2009?

What is your biggest piece of unfinished business in 2009?

What are you most happy about completing in 2009?

Who were the three people Continue reading “Completing 2009, Creating 2010”

Completing 2008, Creating 2009

How did you like your past 364 days?

How do you intend to create your next 365 days in 2009?

Tomorrow is a brand new year waiting for you and I. Here’s some questions from my friend, John Stamoulos to complete 2008 and create 2009. You may find some of the questions really tough to answer, however, it will help you to have clarity in your life.

Versa Creations and I wish you a happy new year.

Completing and Remembering 2008

What was your biggest triumph in 2008?

What was the smartest decision you made in 2008?

What one word best sums up and describes your 2008 experience?

What was the greatest lesson you learned in 2008?

What was the most loving service you performed in 2008?

What is your biggest piece of unfinished business in 2008?

What are you most happy about completing in 2008?

Who were the three people that had the greatest impact on your life in 2008?

What was the biggest risk you took in 2008?

What was the biggest surprise in 2008?

What important relationship improved the most in 2008?

What compliment would you liked to have received in 2008?

What compliment would you liked to have given in 2008?

What else do you need to do or say to be complete with 2008?

Creating 2009

What would you like to be your biggest triumph in 2009?

What advice would you like to give yourself in 2009?

What is the major effort you are planning to improve your financial results in 2009?

What would you be most happy about completing in 2009?

What major indulgence are you willing to experience in 2009?

What would you most like to change about yourself in 2009?

What are you looking forward to learning in 2009?

What do you think your biggest risk will be in 2009?

What about your work, are you most committed to changing and improving in 2009?

What is one as yet undeveloped talent you are willing to explore in 2009?

What brings you the most joy and how are you going to do or have more of that in 2009?

Who or what, other than yourself, are you most committed to loving and serving in 2009?

What one word would you like to have as your theme in 2009?

New Twist To Online Advertising

We are all familiar with the traditional modes of advertising – print, TV, Radio and of course, online. But this is a new twist for online advertising called Net Audio Ads.

Let me try to summarize what this is all about.

Most online advertising focuses on specific actions and are usually measured by pay per clicks or pay per lead. This has evolved over the short history of Internet Marketing. Generally, this is considered the most targeted and the best documented advertising media ever. You can hardly get such good statistics and such pin-point accuracy with any of the other medium of advertising.

Net Audio Ads seems like a throw back to the good old days of radio advertising. So, where is the twist? Continue reading “New Twist To Online Advertising”

Completing 2007, Creating 2008

 

Rainbow 2008

Happy New Year!

It’s past midnight and today is the first day of 2008. Many folks are celebrating right now but some people are probably writing their new year resolutions. I’m busy thinking and answering the following questions emailed to me by John Stamoulos. You might find them useful too :

Completing and Remembering 2007

  1. What was your biggest triumph in 2007?
  2. What was the smartest decision you made in 2007?
  3. What one word best sums up and describes your 2007 experience?
  4. What was the greatest lesson you learned in 2007?
  5. What was the most loving service you performed in 2007? Continue reading “Completing 2007, Creating 2008”

All in Good Time

I was trying out the free demonstration at ClockSpot.net and I suddenly remembered a story my friend shared with me.

Simon is a general manager faced with punctuality problems. Many employees, from managers to staff, came to work at least 20 minutes past 9am but would start winding down half hour before 6pm. He said an average employee costs the company $80 a day and that 50-minute lost time per day means his company is paying $8.33 every day for nothing. And that’s $183.26 per month based on 22 working days. That an alarming figure, a medium-sized company with 50 employees will lose $9163 a month! Once he did his calculations, he hatched a plan. He went to work very early every day, sat at the receptionist counter to greet every employee that comes in. He hoped to show appreciation to staff who arrive for work on time and to serve as a very subtle warning to those who were late. He was crossing his fingers that the latecomers will pick up the hint.

I don’t know if his plan worked, but I thought he might want to consider a
Web Time Clock & Online Timesheet Web Time Clock application. I’m considering one for my company. My team is great and I don’t have a punctuality problem like Simon. I don’t wish to lose productivity and money that way. However, I have another challenge. Continue reading “All in Good Time”

Is the Television Dead?

Is TV Dead?According to AdAge.com on 17 September 2007:

Recession or not, traditional media is getting ready to feel the pain. Last week, TNS found that U.S. ad spending fell for the second quarter in a row, the first time that has happened since 2001. Depressing as it might appear, it’s a trend you might want to get used to, though not for the business-cycle reasons you might expect.

This is probably why Asgeir Hoem, an enterprising 20 years old majoring in marketing communications in Newcastle, Australia, feels that television is dead. I’m pleased to have Asgeir to share his views here as a guest writer. I’m sure we can learn something from this young man who founded his own design business in August 2006, when he was only 18 years old – an age where many are still spending their parents’ money to have fun.

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The first televisions were partially mechanical, and had motors and neon lamps in them to generate a blurry, organgeish picture that was a few centimetres wide. This was before 1935. Continue reading “Is the Television Dead?”