Archive for the 'Marketing Strategies and Tips' Category

The Rocks in Your Life

Thursday, June 4th, 2009

Let me share with you a story… …
Once upon a time, 3 rich guys decided to have a get-together and the brilliant idea was to row a boat to the middle of the lake to enjoy a fabulous afternoon tea.
Happily, they rowed out. Once they anchored the boat and settled down, they laughed. Seems that [...]

Meeting the Heart Sales Guru

Tuesday, April 28th, 2009

We all know that times are not good. Many of us are facing challenges to keep our sales flowing continuously. There’s hardly time for anything else other than servicing existing clients, following up on leads and doing whatever it takes to close the deals. Yet, at the end of it all, our sales just don’t [...]

Web Sites and Usability

Wednesday, April 8th, 2009

Just read an interesting interview over at the Corporate Eye blog about good usability.
This is an interesting read. You would think that after so many years of being online, most of us will have a good grasp of this concept of usability. Well, just as common sense is rather uncommon, than good usability is yet [...]

Getting online is easier today

Tuesday, April 7th, 2009

We live in the Internet Age. Yes, this might sound a little cliche, but it is true.
This fact was hammered home to me the other day. I was talking to my friend about a good cancer doctor who was trying out a unique, holistic approach that seems to be working well. He was interested, [...]

Farmer or Hunter During Economic Winter

Sunday, February 1st, 2009

I was reading Dr OIC’s blog on his take that one should not work too hard during the economic winter.
Farmers do not go out to sow seeds in winter. Instead, they visit families, eat and sleep (nice tradition for Chinese New Year). So should you. Take a vacation. Go away for a few [...]

Achieving a Better Bottom Line!

Wednesday, December 24th, 2008

Are you worried about your bottom line?
Are you wondering if your bottom line will hit rock bottom in this financial tsunami?
I’m pretty certain you’ll have some concerns even though you are wonderfully successful at the moment.
Like everyone else, I have my fair share of concerns and anxiety. However, I would not resort to not celebrating [...]

Free is Not Free To Steal

Saturday, October 4th, 2008

I don’t know about other bloggers but I was really irked when those “RSS Feed” blogs used my posts rampantly without the common courtesy of including a credit line or a link. Some of these irresponsible blogs even credited my posts to someone else. I once wrote to a site owner via his comment box  [...]

What To Do When You Can’t Afford An Ad Agency?

Monday, September 15th, 2008

One email we received recently left me reminiscing. I thought my people were a little harsh to dismiss the writer as a cheapskate.
Hi Vivienne
I have met you twice and during the 2 occasions, you unselfishly and unreservedly pointed out the areas of improvement I should make on my press advertisements and marketing materials. Honestly, I [...]

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