Category Archives: Lousy Ads

Lousy Ad: Häagen-Dazs’ French Riviera

This banner looks like most other Häagen-Dazs’ banners, simple, straight-forward and discreet.  Yet this banner has stirred up a tide of nationalism among India nationals in Delhi, India, demanding Haagen Dazs be fined or thrown out of the country, or … Continue reading

Posted in Copy, Critique, Lousy Ads | 5 Comments

Lousy Ad: The Photo Does Matters

I’m a fan of IKEA’s print advertisements. I also have many IKEA’s creations in my house and office. So I was somewhat surprised to see this ad from the famous Swedish furniture and furnishing house. IKEA’s furniture is sleek and … Continue reading

Posted in Critique, Lousy Ads | 13 Comments

Lousy Ad: Why You Shouldn’t Simply Convert Coloured Ad into Black-White Ad?

When you want to publish an advertisement with black background and white text, be extra careful. You might end up like the ad shown above. I do not know if this is a case of a penny-wise, pound foolish client … Continue reading

Posted in Critique, Lousy Ads, Marketing Strategies and Tips | 3 Comments

Sex Advertising in Singapore

It would not be a surprise to find this ad in some progressive European country. Or in the USA. Or any where else, in fact, except in (surprise! surprise!) – Singapore. When the ad was first launched, the hapless Burger … Continue reading

Posted in Branding, Critique, Lousy Ads, Marketing Strategies and Tips, Sex in Advertising | 8 Comments