I went “wow” when I first saw this advertisement, it hits the nail right on the head. Through “Lungs”, WWF France reminds us how greenery impacts our body and health. Visually, the art direction is stunningly well executed, so much so that TBWA can even afford to lose the tagline “Before it’s too late” without [...]

Advertising Agency: Contract Advertising, Thailand ~Executive Creative Director: Manirat Banthukamphon ~ Art Directors: Kavin Sitsayanaren, Manirat Banthukamphon ~ Copywriter: Manisa Orprasert ~ Published: October 2008 If you have a commodity-type product and you do not quite know how to sell it, there’re 2 options: The tedious, but certainly, a proven and effective method is to [...]

Don’t click on these 2 ads to see the enlarged version first. That will burst the suspense bubble right away. Make a guess at what the sea turtle and clown fish are staring at, with their eyes super big and round? Agency: Publicis Conseil, Paris ~ Executive Creative Director: Olivier Altmann ~ Art Director: Frdric [...]

Do read my previous post on Durex Extra Safe Stork Ad if you have not so that you can join us in deciding if you like the stork condom ads better or this condom series from Tulipan. Advertising Agency: Y&R, Buenos Aires, Argentina These Tulipan condom advertisements were released on Spring Day, a.k.a. Students Day, [...]

Today is one of those lucky days where I have a breather to go blog visiting and I chose to roam at Ivan’s Ads of the World. For us in the advertising and design industry, Ivan’s blog is a treasure trove of delights. I chanced upon this series of Durex Extra Safe ads: Advertising Agency: [...]

The ad has a single line, “It’s hard to concentrate on a good book with a wet diaper on your mind.” The rest of the copy is made up of one letter, “p”. Who do you think the line is for? For the baby who cannot hear anything except “p” as you read him/her the [...]

As EmpressEricka had said over at YouTube: “This commercial is LEGENDARY. Its been around for almost 20 years now.” That’s certainly a long time, especially in the advertising world. This 15-second commercial distinguishes itself from other Christmas commercial by being simple and minimalistic. There is no frills. There’s just the products – Hershey’s Kisses chocolates [...]

I always like Coca Cola’s Christmas TV commercials and print ads. With BigBearLodge’s sharing at YouTube, I learned that the big jolly Santa image was influenced and shaped by the soft-drink mogul. “Starting in 1931, magazine ads for Coca-Cola featured St. Nick as a kind, jolly man in a red suit. Because magazines were so [...]