Category Archives: Marketing Rants

General ranting and musing about marketing stuff which might be of interest, but more to get stuff off our chests.

Why Customer Service is Even More Important these days?

Posted on March 9, 2007 by Vivienne Quek

Everyone knows that customer service is important. However, most are clueless about how customer service can have a direct impact in their lives. If everyone knows customer service is important, why do most of us only pay lip service to … Continue reading →

Posted in Customer Service, Marketing Rants | 4 Comments

Windows Vista Launch a Success or Failure?

Posted on February 22, 2007 by Calvin

Here is a very interesting “case study” for those involved in marketing, especially technology marketing. Have you heard of Windows Vista? Yes? Not surprising that, considering the amount of hype, press and advertising going on. Yet, did you know that … Continue reading →