A carefully crafted business slogan speak volumes of it’s brand values and promises, successfully.

Guess who said this:

“We’re No.2 We try harder.”

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Answer: Avis Rental Car (developed by Doyle Dane Bernbach in 1962)

They demonstrated their commitment that they will work harder to prove to their client that they are worth a try. Don’t you like to support a determined underdog all out to satisfy your needs and wants?

Check out more such slogans filed under “Famous Business Slogans” category.  Learn from these world renowned estabishment and see how you can create your own personal or coporate persona. Alternatively, I’m just an email away.

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