Comments on: Why Corporates Aren’t Blogging?

By: Inpumnexcency

Inpumnexcency — Fri, 08 Feb 2008 10:44:12 +0000

Nice site keep it up!

By: David Airey

David Airey — Fri, 11 Jan 2008 02:12:48 +0000

Hi Vivienne,

I hope you had a fantastic new year, and that 2008 brings a lot of fun.

By: Vivienne Quek

Vivienne Quek — Thu, 10 Jan 2008 02:54:01 +0000

Thank you, Erica. Your proposal of advertising one’s services prominently at the blog is certainly good. If we believe in the values we can offer, we should not be bashful about telling the whole world. We would be doing a disservice if so.

I look forward to seeing you more often here.

By: Erica DeWolf

Erica DeWolf — Thu, 10 Jan 2008 02:31:04 +0000

Great post! I’m an e-marketing strategist, trying to assist small to medium sized businesses in implementing e-marketing and new media strategies to increase their traffic, sales, and overall awareness. One of the primary suggestions I make is a corporate blog. Very small companies can gain an advantage over their competition simply by implementing a corporate blog and delivering relevant content to consumers at no cost. The consumers will appreciate that information and perhaps do business with the company. The key is to successfully advertise the fact that you are a company and do offer services on the blog page so that the readers are reminded that they have a resource that can do professional work for them if their needs surpass the information entered in the blog.

By: Vivienne Quek

Vivienne Quek — Wed, 09 Jan 2008 22:44:49 +0000

Hi Solomon
Blogging takes commitment and time. In time to come, I’m sure there’ll be more business blogs and corporate blogs.

By: Solomon

Solomon — Wed, 09 Jan 2008 17:35:14 +0000

Hi, Vivienne!
I think this article has significance to what we perceived of some of the corporate companies, which we always wanted to know.

Great budgets are allocated for branding. But little efforts to get to know the people through blogs goes a long way to connect with them.

If the CEOs can’t a llot the time, at least the company should have an independent blog; where ideas which are otherwise marooned in heaps of hierarchy or criticism of policies (feedback) can be brought to attention.

Good and informative post!
Solomon

By: Vivienne Quek

Vivienne Quek — Wed, 09 Jan 2008 15:33:37 +0000

Hi Laura
Glad you like it and I appreciate your sharing at your own blog too.

=== ===

Hi bokjae
With products fast becoming commodities, sometimes, the differentiator is the human touch.

By: bokjae

bokjae — Wed, 09 Jan 2008 15:20:27 +0000

Well written post vivienne and the points raised are pertinent too! In my opinion having a blog helps in customer relations and in the business world relationship with your customers is so very important!

By: laura

laura — Wed, 09 Jan 2008 14:20:01 +0000

This is a good analysis of the reasons that companies should blog. I especially agree with your statement on the importance of being open and running a business with integrity.