Comments on: Business Slogan 34: Buy It. Sell It. Love It.

By: Automotive Parts

Automotive Parts — Thu, 09 Oct 2008 18:10:34 +0000

I love a good toyota… they just never die. it’s great.

By: Free Auction Site

Free Auction Site — Mon, 15 Sep 2008 19:52:11 +0000

You explained it very well, It totally makes a lot of sense! eBay definitely has a great slogan.

By: Vivienne Quek

Vivienne Quek — Tue, 25 Sep 2007 06:11:54 +0000

Hmmm, Jerry, wouldn’t you say the Toyota slogan is then very apt?

By: Africa vacation

Africa vacation — Sun, 23 Sep 2007 09:08:51 +0000

I like the way you have explained it. The slogan should identify with the emotional part of a person. If it does then its easier for people to identify with it.
Like mac donalds “i’m loving it.” Toyota has a slogan here in Kenya that they use and it goes like this. “The Car In front of you is always a Toyota.” Now this slogan makes you wonder if that statement is true. When you think about it Toyota have like over 70% of the Kenyan Car Market so even if you are on your car and you hear that advert chances are that if the car right in front of you isn’t a Toyota then the car after the one in front of you will likely be a Toyota.